Welcome to the wonderful world of Facebook marketing. It is truly unlike any other form of campaign, especially those we're used to. That means everything you've learned about marketing may not apply to such a campaign, so read on to see which traditional tips are no longer in play, and which new tips you should keep in mind.
When using Facebook to market your business, always remember to post in a professional manner. Even though Facebook is pretty relaxed, do not let yourself become too lax in your posting. People will trust and respect your business and what you have to say if you maintain a professional tone.